The definition of networking is, a supportive system of sharing information and services among individuals and groups having a common interest. Networking is the key to success in the music industry, most times its not what you know it is who you know in the business.
The most effective way to get a artist music publicized, heard, distributed or a artist booked is through people. Networking allows you to find people who can help your career in different areas. Its best to find the areas that you are weak in and find the network and resources that can help you turn those weaknesses into strengths.
According to Dalena Radabough of Entertainment online “the key to being successful in the music industry relies heavily on using the correct techniques to network yourself and/or your artist with the appropriate connections”.
No matter if you are a singer, band, or individual musician you need the help of other people to have a successful music career. Even if you do everything yourself, you still need people to purchase your music, people to book you, and people to attend your events.
Social networking is a important part in meeting new people, to get your music heard, from your friends and from friends of your friends and so on. Facebook, MySpace, and Twitter are good sites to begin, uploading your music and posting videos to your site to get reviews from your friends is a great tactic as well. When networking, try to be around people who work in your field, people with the same interest as you. Find the centers of influence, Influential people often get that way because they are masters at networking. At any networking event or party they will be the ones with the most people around them. Get to know them, they can lead you to a lot of other people who might be important to your career. You should always be in networking mode.
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